GDPR means the end of this unrestricted use of cookies and hence the end of programmatic trading as we know…
Anyone that has studied economics at any level will have heard about Price Discrimination. I first learnt about Price Discrimination…
AdUnity introduces native distribution ad formats to AUX, (the AdUnity Exchange), Europe’s leading multi-screen pure-play publisher focused exchange. A simple…
AdUnity announces a major double feature launch for its AUX (ad exchange) and SSP: Auction Intelligence and Dynamic Lift. Auction…